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Valten Studio

Ponta Fitness Club

Ponta Fitness Club is a Lagos gym, in a town where members stay all year and visitors pass through. Locals need the timetable; visitors need a day pass without paperwork.

Industry
Fitness
Market
Portugal
Year
2026
Services used
Website design & development · Multilingual content
The Ponta Fitness home page: heavy display type on concrete off-white with an orange accent and the passes table.

Members and visitors, one door.

A Lagos gym serves two crowds: residents who want the month and the classes, and visitors who want a week without a registration form. Most gym sites price one and hide the other.

Nobody chooses a gym off adjectives. They choose off the price table, the timetable, and whether the floor has what they lift.

What we built.

  1. 01

    Priced everything on one table

    Single entry to three months, gym and classes, with the visitor passes beside the memberships instead of behind a form.

  2. 02

    Put the timetable in type

    The week's classes as a plain schedule strip, updated when the classes change.

  3. 03

    Listed the floor honestly

    Racks, dumbbells to 40 kg, the cardio row and the functional corner. What is there, named.

  4. 04

    Wrote it Portuguese first

    PT leads and English follows, for the visitor crowd the town brings through the door.

Measured in passes.

The table is the pitch here. The rest of the page keeps out of its way, and the visitor line does the selling.

day passes sold in holiday weeks

Bought before anyone walks in, because the price was on the page.

6

passes on one table

Single entry to three months, visitor line beside the memberships.

2

languages on every row

Portuguese leads; English follows for the visitor crowd.

The Ponta Fitness passes table: from single entry to three months, with the classes timetable below.
Passes on one table, visitor line included: no registration fee, bring ID, train.
The Ponta Fitness site on a phone: bold headline and the start of the passes table.

Let's build yours.

Twenty minutes, no pitch deck, no obligation. You leave with a plan and a price.