Four trades we know inside out.

Hospitality

The menu is a PDF
It downloads, it zooms badly on a phone, and it shows last season's prices. Your customer closes it and tries the place two doors down.
Nobody can tell if you are open
Hours live in three places and agree in none of them. A customer standing outside your door should never have to guess.
Reserving takes too many steps
If booking means finding a number, ringing during service and leaving a message, most people skip it.

Booking means phoning
People decide outside your opening hours. If they cannot book then and there, they book with whoever lets them.
The gallery lives on Instagram
Your best work sits on someone else's platform, behind a login and an algorithm.
Prices are hidden
Nobody rings up to ask what a cut costs. Vague pricing filters out people who were ready to book.

No proof on the page
Anyone can say they are reliable. Photographs of your last ten jobs say it for you, and they cost nothing to take.
The quote form asks too much
Nine fields and a compulsory postcode lookup is a wall. Ask for the least you need to ring them back.
Nobody knows where you work
A customer who cannot tell in five seconds whether you cover their town assumes you do not.

The site sells the stack
Nobody buys React. They buy fewer outages, a launch that lands, a system their team can run without you. Lead with the framework and the buyer has to translate for you.
Every firm sounds the same
Bespoke, scalable, end-to-end, partner in your success. Read four consultancy sites in a row and they blur into one. The specific thing you do better is the only line worth writing.
One form for every kind of buyer
A CTO scoping a migration and an owner who needs their systems tidied want different conversations. A single contact box makes both of them start from nothing.

Run a different kind of business? Say hello anyway. If another studio would serve you better, we will say so and point you to one.